Custom tools and automations, built for your business

Dashboards, automations, and connected systems. Built in weeks, not months. You own everything.

What I build

Automations & Dashboards

Your operations are held together with spreadsheets and manual effort. I fix that.

  • Dashboards that update themselves
  • Automated customer notifications and follow-ups
  • Systems that connect your tools and move data automatically
  • Admin panels and reporting tools

Smart Workflows

Repetitive processes that could run themselves. I make that happen.

  • Automated document handling and data processing
  • Reports that build themselves on schedule
  • Intelligent sorting and routing of incoming data
  • Systems that connect your tools and move data where it needs to go

Why work with me

Fixed scope, clear timeline: You know what you're getting and when you're getting it. No surprises.
No tech team needed: I handle everything. You don't need to hire anyone or manage developers.
Direct communication: You work directly with me. No account managers, no miscommunication.
You own everything: Full source code ownership on completion. No vendor lock-in, no recurring platform fees.
Plain English, no jargon: I explain what I'm building, why, and how to use it. You'll never feel out of the loop.

How it works

Week 1: We talk it through

You tell me what's eating your time, what's broken, what you wish worked better. I come back with a clear plan: what I'll build, how long it takes, what it costs. No jargon.

Weeks 2-3: I build it

You get regular updates. You see progress. You can give feedback as we go.

Week 4: It goes live

I deploy it, train you and your team to use it, and hand over full control. The code is yours. No ongoing fees, no dependency on me.

Pricing

Quick Fix

1 week

£1,500 – £2,500

One specific problem, solved fast. Connect two systems that don't talk to each other. Automate a process that's eating hours every week. Build a simple dashboard so you can see your numbers without digging.

  • One focused deliverable
  • Deployed and ready to use
  • Full source code ownership on completion

Full Build

2-4 weeks

£4,500 – £9,000

A complete tool built to your requirements. Dashboards, automations, integrations, whatever the business needs. Deployed, documented, and your team trained to run it.

  • Built to your requirements, not a template
  • Connects to your existing systems
  • Deployed, documented, and your team trained
  • Full source code ownership on completion

Ongoing Support

Optional

£2,500/week

Tweaks and additions based on real usage. Only if you want it. Nothing is mandatory.

Meet the developer

Hey, I'm Joel. I'm a software engineer based in London.

I build custom tools and automations for businesses that have outgrown spreadsheets and manual processes but don't need (or want) a full tech team. I've built everything from automated lead-generation systems to financial data tools to marketing platforms, all running in production, handling real users and real data.

No jargon, no scope creep, no surprise bills. You tell me what's broken, I fix it, and you own it.

Wasting time on something that should be automatic?

Book a free 20-minute call. Tell me what's eating your time and I'll tell you if I can fix it, and how fast.

Frequently asked questions