I build custom software, automations, and integrations for growing businesses. Fixed price, built in weeks, and you own everything on completion.
I'm Joel, a software engineer based in East London — Whitechapel. I work with businesses across London and beyond that need custom software built properly, without the overhead of an agency.
I've been building production software for years — automated lead-generation tools, financial data platforms, marketing systems — all running in the real world with real users. That experience means I don't just write code. I build things that actually work.
You work directly with me. No account managers, no bloated team, no scope creep. You get a clear scope, a fixed price, and a working product at the end.
London agencies quote £20k–£50k for work that takes 4–6 months and involves three different people who've never spoken to you. You end up managing the project yourself anyway.
With me, you get a senior engineer who scopes, builds, and delivers — solo. That means faster turnaround, lower cost, and no miscommunication chain.
A quick fix typically takes 1 week from £1,500. A full build takes 2–4 weeks from £4,500. You own the code outright when it's done.
Book a free 20-minute call. Tell me what you need and I'll tell you if I can build it, how long it takes, and what it costs.